Free Google Cash - Adsense Tips & Tricks

More and more webmasters are now using AdSense to generate residual income out of their website. AdSense is a means of revenue generation program where Google pays you when visitors click on the ads placed by Google on your page. To earn more you need more visitors. Generally visitors for your website will come to your website searching for information on the topic of their interest. When they see relevant ads in your page they will obviously click on those ads for want of information. So it is your responsibility to place relevant ads in your page so that the visitor is tempted to click on them. When the ads are irrelevant it will be annoying for the visitor and there is a possibility that you might loose that visitor.

Give importance to your page

You must not develop a page just for placing AdSense ads. You must give your visitor some information of value. Remember people will be thirsty for information and this is the reason that they have used internet and reached your page. People will always be searching to know more about their interest. If your webpage has useful information then they may bookmark your page and come back again and again. Rather if your page contains just few lines and more AdSense ads then the visitor will never come back to your page. You can also monetize your webpage by place ads from other websites that are relevant to your main theme of the website.

Keywords are important

The keywords in your page are very important for getting relevant ads. With Google you cannot choose which ads to place in your webpage. Google crawls your page for keywords and places ads that are related to your keywords. It is important that the contents of your webpage are centered on specific keywords. This does not mean that you can just fill your page with your main keywords. You must provide some readable content for the users centered on your main keywords. You can use keywords repeatedly in your content but they should make some sense.

Meta tags are important

Earlier Google used Meta tags mainly for finding ad relevancy. But as more and more people started cheating the crawler, Google has now reduced the weightage on Meta tags. But there are still example web pages that benefit from Meta tags. Always place your keywords and relevant description in your Meta tags as this is the first element looked at by crawlers.

Focus on the content

It is obvious that your web page will contain navigation bars and other side bars that contain less targeted items. Since Google crawler crawls the entire web site to decide on the relevant ads to be placed, there is a possibility that the crawler will determine to place ads in the page that are related to your side bar items which are undesirable. So you have to concentrate on the items in the navigation bars too and target the same main keywords. Google provides AdSense section targeting tool to the webmaster to force the crawler focus on specific areas in the webpage. You can use this facility to target your ads to the main keyword.

Don't move away from your theme

When you design your website, you will be entering contents in all the pages that are centered on a particular theme. It is advisable to focus specific parts of your theme in specific pages. If you page is tightly themed then Google places only ads related to that theme. When you deviate from a theme in the same page then you may get irrelevant ads on the same page.

Block the unwanted ads

Google also provides a tool for blocking ads from specific websites. This can be very useful particularly to block the ads from competitor websites. Once Google AdSense ads are placed on your website, it doesn't mean that you will always get relevant ads on your page. Google takes some time to understand the theme of your website and once the crawler exactly identifies the theme you will get relevant ads. But at times, you may get ads that are not related to your contents. You have to monitor your site and ad those irrelevant links in the blacklist provided by Google. Once blocked, you will never get any ads from those sites.